Crystal Clear Market Information

In today's competitive environment, complete market information is vital to making good business decisions. You need a clear picture on market trends, prospect needs, customer satisfaction and the business climate.

Whether you are entering new markets or want to expand existing ones, EJA's Market research group can provide you with a snapshot your markets today and an in-depth portrait of where they're going in the future.

Build a Solid Foundation for your Strategic Planning

  • Identify challenges and avoid pitfalls.
  • Pinpoint profit opportunities.
  • Spot emerging trends. Sharpen projects. Evaluate market share.
  • Target your best prospects and high potential niche opportunities.
  • Formulate top and bottom-line enhancing strategies.
  • Gain a competitive advantage.
  • Choose the best communications vehicles.

Research Customized
to Meet Your Needs

  • Online, Telephone, Direct Mail, Personal Interviews
  • No canned reports or cookie-cutter solutions.
  • Offering more than 30 years of in-depth expertise in a wide range of industries and business sectors.
  • Comprehensively define the problem, set objectives, efficiently administer the most effective research methodology and provide concise, action-oriented recommendations.
  • Supplying detailed information about the attitudes of your customers.

The Answers You Need.
On Time. On Budget

  • Strategic, results-oriented marketing solutions for fast, flexible and informed action.
  • Combines insightful research and state-of-the-art quantitative skills.
  • Ensures the highest quality survey design, administration and analysis and greatest return-on-investment.

Strategic Planning Support

The key to surviving and thriving depends on your ability to differentiate your business from all the rest. EJA's Market Research Group works closely with you to reveal greater opportunity and choice in all of your business activities through:

  • Marketing Opportunity Analysis
  • Competitive Benchmarking and Analysis
  • Product Launch Planning
  • Market Audits
  • Customer Measurement Surveys

Market/Industry Studies

We know how and where to find the information you seek. We have access to over 1,000 individual databases covering the full gambit of North American and International periodicals; research reports by government, associations and private enterprise; and product trend data. Supported by targeted primary research, our client-specific reports allow better-informed decision-making and identification of high potential niches through:

  • Industry Overviews
  • Product Market Overviews
  • Industry Specific Inquiries
  • Market Segmentation Studies
  • Distribution Channel Analysis
  • Trade Show Interviewing

Trend Analysis

Every dynamic organization knows that change is the engine of growth. The challenge is not just in identifying and embracing newly emerging trends but also in anticipating, adapting to and generating fresh ideas that capitalize on change.

EJA Trend Analysis Studies can provide you with an early warning on market changes and insights on how to create or modify products/services to leapfrog your competition.

Customer Service Evaluations

Customers. Hard to get and just as easy to lose. EJA offers a full range of proven, cost-effective ways to objectively evaluate current company products, people and policies. We ask the right questions and deliver actionable insights through:

  • Customer Relationship Audits/Satisfaction Studies
  • Key Account Audits
  • At-Risk Account Audits
  • New Account Audits
  • Post-Project or Post-Product Launch Audits

New Product/Service Studies

Increase your new product success rate while cutting development and launch costs. EJA helps you position your organization and pre-test new ideas at a fraction of the cost of real-life implementation through:

  • Feasibility Studies
  • Market Potential Assessment (evaluate new business opportunities)
  • Customer Surveys
  • New Product Creation
  • Profitability Scenarios
  • Product Extensions
  • Market Introduction Evaluations

Distribution Analysis

What do your current dealers/wholesalers/distributors think about your products and/or services? How could you help your dealers sell more?

EJA Distribution Analyses help you evaluate and upgrade your independent representative and distributor performance, define sales territories, establish new channels to serve new markets and increase your sales and profits.

Consumer Research Studies

  • Direct Mail Studies
  • Telephone Research
  • Intercept (On-Site) Studies
  • Customer Satisfaction Studies
  • Focus Groups (Moderated/Recruited)
  • Retail Shopping Studies
  • Store Audits
  • Supermarket Research
  • Product Purchase Analysis in United States and Canada

Contact Us

Eric P. Jones and Associates Inc.
191 Lockhart Drive, St. Catharines, ON L2T 1W8
Tel. (905) 684 - 2771, Fax (905) 684 - 4601

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